The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
As an entertainment executive, this data on "The Amazing World Of Gumball" can be analyzed to make several informed content decisions. First and foremost, it's crucial to recognize that the show has a highly engaged audience in the Netherlands, as demand for the show is outstanding, 8.7 times the average show in the region. Using this demand data can aid in determining the content valuation of the show in the region. An audience valuation system, powered by global content demand and supply, can reveal the dollar value contribution of the series to any platform in the Netherlands.
Additionally, the show's demand is increasing in the region, going from 8.2 times the average over the last 90 days to 8.7 times the average in the last month. This indicates an upward trend in the show's popularity, providing an opportunity for acquisition or distribution.
Moreover, entertainment executives can take note of the show's genre ranking, with "The Amazing World Of Gumball" ranking in the 99.6th percentile in the romance genre in the Netherlands. This can help executives identify and target the highly demanded and niche genres that are performing well in the region.
The show's global performance metrics such as its outstanding travelability and its exceptional momentum can be analyzed by entertainment executives to make informed decisions regarding the show's international expansion. By exploring the top 10 markets where the show is most in-demand, executives can uncover new audience spaces for global expansion. The United States falls at the top of this list, with the series achieving outstanding audience demand of 14.7x. Entertainment executives can monitor the data to determine trends that reveal the show's overall momentum, and the level of interest the show garners through time.
Finally, entertainment executives can use demand data to optimize the release strategy, pricing, and even pre-release marketing of their content. By examining audience demand spikes, executives can better ensure the content is being released in the right place at the right time, with the proper promotional campaigns in place. This can help maximize audience reach, increase engagement, and ultimately drive platform revenues.
The Amazing World Of Gumball's travelability to Netherlands in the last 30 days is 37%, which means that the audience demand for The Amazing World Of Gumball is 37% of the demand in its country of origin, United States. Click through to another market to discover how well The Amazing World Of Gumball travels internationally.
Answer one question and put our thinking to work on your challenges.
Who are you in the industry?
Capture more value from content opportunities in Netherlands as well as globally. Contact us now to leverage audience profiling, market-based insights, talent scoring and genre clustering to de-risk production investments. Discover new business opportunities in the Children genre and assess the strengths and weakness of the competition’s content e.g. Cartoon Network, leading to increased commercial efficiency and ROI.
Support casting decisions with empirical market data for Netherlands. Contact us now to reveal hidden talent insights, through a combination of affinity and trait analysis, encompassing both global and market-based factors to determine who is truly worth an investment. Discover new business opportunities and assess the strengths and weakness of the competition’s offerings including specific titles such as The Amazing World Of Gumball.
Produce with confidence whilst mitigating downside risks. Contact us now to decrease production risks by combining content genome insights with demand data to increase the likelihood of a successful series: Gain deep insights into character, talent, setting, plot, theme and genre preferences, including Children. Using audience demand data, explore markets such as Netherlands to discover lucrative new sales opportunities whilst evaluating the expected ROI for new series acquisitions such as The Amazing World Of Gumball from partners like Cartoon Network.
Studios in Netherlands are now empowered to fuse art with science for the next global hit. Contact us to gain deep insights into target audiences’ character, talent, setting, plot, theme and genre preferences (e.g. Children) - for both local and global content. Find the best performing concepts with demand-driven concept testing and development. Apply talent demand to gain a holistic view of future content performance, pre-development.
Are you seeking distribution for The Amazing World Of Gumball? Lead global content negotiations with authority. Contact us now to discover if you should prioritize markets such as Netherlands, based on country-specific audience demand - including territories where commercial rights have not yet been granted. Apply a demand-based framework to negotiations with potential distribution partners such as Cartoon Network to maximize the deal value. Assess the strengths and weakness of the competition’s content, leading to increased commercial efficiency and ROI.
Maximize advertising revenues from new audiences in Netherlands. Contact us now to leverage a return-focused selection criteria for title acquisition from Cartoon Network by incorporating country-specific trend and market demand factors. Appeal to audience interests using demand-driven advertising and personalize campaigns to capitalize on pre-release demand for specific titles such as The Amazing World Of Gumball. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles that have not even been released.
Acquire the best shows from partners such as Cartoon Network to fortify your competitive position in Netherlands. Contact us now to access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles (e.g. The Amazing World Of Gumball), including those that have not even been released. Leverage a return-focused selection criteria for title acquisition by incorporating country-specific trend and market demand factors.
Command your Children genre niche with maximum net subscriber adds. Contact us now to harnesses audience demand data to gain insights for growing and keeping a subscriber base. Leverage a return-focused selection criteria for title acquisition from partners such as Cartoon Network by incorporating country-specific trend and market demand factors for all markets including Netherlands. Appeal to the individuality of your audience base, taking into consideration the unique and limitless characteristics of taste clusters.
Deploy high impact entertainment marketing strategies across all genres including Children. Contact us now to deploy demand-driven marketing, the only empirical earned media measure of your marketing spend. Access audience taste clusters weeks ahead of a premiere, resulting in high impact campaigns for titles such as The Amazing World Of Gumball, including those that have not even been released. Appeal to your target markets, including Netherlands, based on audience interests, enabling the personalization of campaigns to capitalize on pre-release demand.
Our TV audience measurement dataset is truly global. Discover how popular Cartoon Network‘s The Amazing World Of Gumball is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Netherlands, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for Cartoon Network and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for The Amazing World Of Gumball, for example, can be assessed for a market e.g. Netherlands, which can then be benchmarked against genre averages (e.g. School), using our globally standardized Demand Expressions® metric.
This page has been revised on April 22, 2024, 2 p.m. PST using global tv demand datasets from Parrot Analytics for The Amazing World Of Gumball in Netherlands. We provide our partners with comprehensive subscription-video-on-demand capabilities to help them drive better and more informed content investment strategies. Contact us today to find out more.