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TV ratings for Truth Be Told (2019) in the United States. Apple TV+ TV series

Truth Be Told (2019)

Original TV Network:
Apple TV+
Drama, Thriller
Release type:
Digital Original
IMDB Rating:

The series is based on the novel of the same name by Kathleen Barber and was created by Nichelle Tramble Spellman, who is also set to executive produce and write for the show.

How well is this TV series doing in the United States?

Last 30 days
17.5x Difference from market average outstanding
Parrot Analytics has found that the audience demand for Truth Be Told (2019) is 17.5 times the demand of the average TV series in the United States in the last 30 days. 2.7% of all shows in this market have this level of demand.
Title position in demand distribution
Outstanding demand distribution

The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.

The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.

As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.

How fast is demand for Truth Be Told (2019) growing?

Last 30 days
-12.4% Change in demand
On a rolling 30-day average basis, we compare TV demand in the United States for Truth Be Told (2019) to the preceding 30 days: Demand has decreased by -12.4%

How is this TV show trending in the United States?

Last 60 days

The following chart shows a 60-day trend of weekly demand for Truth Be Told (2019) compared to the weekly demand of all Thriller titles in the United States.

Drama performance

Last 30 days
98.0% Percentile rank
Truth Be Told (2019) ranks at the 98.0th percentile in the Drama genre. This means Truth Be Told (2019) has higher demand than 98.0% of all Drama titles in the United States
Title position in Drama

How well is this TV series doing globally vs. its home market?

Last 30 days
100% Home market travelability

This is Truth Be Told (2019)'s home market and therefore its travelability is 100%; the travelability of a TV show's market of origin is always 100%. Click through to another market to discover how well Truth Be Told (2019) travels internationally.

How popular is Truth Be Told (2019) around the world?

Our TV audience measurement dataset is truly global. Discover how popular Apple TV+‘s Truth Be Told (2019) is in any of the following selected markets. Need data for other markets? Contact Us.

Discover more insights

Over the last 7 days, people who watch Truth Be Told (2019) also watch:

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Global TV content analytics for the attention economy

Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in the United States, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.

Parrot Analytics' television demand data highlights the global TV content monetization opportunities for Apple TV+ and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.

Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Truth Be Told (2019), for example, can be assessed for a market e.g. United States, which can then be benchmarked against genre averages (e.g. Thriller), using our globally standardized Demand Expressions® metric.

This page has been enhanced on April 3, 2020, 8:01 p.m. PST using global television demand data from Parrot Analytics for Truth Be Told (2019) in the United States. We provide our partners with deep TV industry analyses to help them drive better and more informed content sales strategies. Contact us today to find out more.