The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
If you are an entertainment executive, information on audience demand is a valuable tool that can be used to make informed decisions about content acquisition, distribution, and programming, among other things. In this regard, Parrot Analytics is here to provide you with the latest insights on audience demand for "Puppy Dog Pals" over the last month in Canada.
First and foremost, demand data can be used to value content, and "Puppy Dog Pals" has 2.6 times the audience demand of the average show in Canada over the last 30 days. The fact that only 8.6% of all TV shows have this level of demand makes "Puppy Dog Pals" a valuable asset for any SVOD or linear network streamer. However, its declining trend from 3.8 times the average in the last 90 days indicates that immediate attention is needed to boost demand.
Furthermore, audience demand data can help identify the show's target audience, as well as other shows that resonate well with them, in this case "Vampirina", "Peppa Pig", "The Garfield Show", "Sofia The First", "Sesame Street", "My Little Pony: Friendship Is Magic", "Arthur", "Dawn Of The Croods", and "PJ Masks". By knowing what other shows are popular within the same audience group, you can implement better marketing strategies and create cross-promotion opportunities.
In addition, demand data can help identify the show's performance in different geographic locations; in particular, it can allow you to assess whether or not the show will be well received in different regions, and help you choose the right distribution and marketing channels. "Puppy Dog Pals" has performed exceptionally well in the United States, where demand reached 4.9x during the last month, which is an important consideration when creating a global strategy for the show.
Finally, audience demand data can help with strategic planning, including the programming schedule, the optimal release strategy, the show's longevity, and the show's ability to create spinoffs or franchises. All these factors combined can help maximize the show's value and support future investments.
In summary, our analysis of "Puppy Dog Pals" will help you make informed content decisions, acquisitions, distribution, and programming decisions. Whether it's understanding audience preferences, assessing the show's reach and impact, or optimizing marketing strategies, demand data is a valuable tool that can help entertainment executives make more informed decisions.
Puppy Dog Pals's travelability to Canada in the last 30 days is 24%, which means that the audience demand for Puppy Dog Pals is 24% of the demand in its country of origin, United States. Click through to another market to discover how well Puppy Dog Pals travels internationally.
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Our TV audience measurement dataset is truly global. Discover how popular Disney Channel‘s Puppy Dog Pals is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Canada, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for Disney Channel and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Puppy Dog Pals, for example, can be assessed for a market e.g. Canada, which can then be benchmarked against genre averages (e.g. Pre-school), using our globally standardized Demand Expressions® metric.
This page has been revised on April 22, 2024, 2:01 p.m. PST using global demand analytics from Parrot Analytics for Puppy Dog Pals in Canada. We provide our partners with extensive television analyses to help them drive better and more informed content acquisition strategies. Contact us today to find out more.