The Demand Distribution curve illustrates how a TV show’s popularity compares to the demand benchmark, which is a measure of the average demand across all titles. The curve is divided into performance buckets, ranging from “Below Average” to “Exceptional”. A show falls into one of these performance buckets depending on how many times more or less demand it has compared to the demand benchmark.
The show’s performance is market-specific, e.g. the same show can be in the “Average” range in the United States and in the “Good” range in France.
As an example, if a show has 9 times more demand than the demand benchmark, it falls in the “Outstanding” performance range; only 2.7% of all shows in the market reach this high level of demand.
As an executive at a TV production company or studio, you can leverage demand data to make informed programming decisions. Let us consider "Kindaichi Shounen No Jikenbo Returns" for the month of March 2024 in Germany. With 6.4 times the audience demand of the average show in Germany over the last 30 days, demand for this show is quite high. It also achieved the peak rank of #423 during March in Germany, moving up by 3783 ranks in that month alone. This information can be used to inform the decision to either continue production or introduce a new season of the show in the country.
By understanding the audience demand for "Kindaichi Shounen No Jikenbo Returns" in Germany and other global markets around the world, executives at SVOD platforms and networks can make informed acquisition decisions. For example, the show's demand was 134% of its home market demand in Japan, indicating strong potential for international demand. Additionally, comparing the show's performance over a one-year rolling period vs the last 30-day period reveals a 9.0% increase in peak demand, indicating that there is an increasing appetite amongst global audiences for the show's content.
Demand data can also help executives at content distributors and pay TV networks make informed decisions related to content distribution and monetization. It reveals the most popular genres in local markets, allowing for tailored distribution strategies that cater to local audiences. It also uncovers under-monetized titles, allowing for new markets and distribution strategies to be explored. By mapping out the global market reach of "Kindaichi Shounen No Jikenbo Returns", for example, content distributors can make informed decisions about where the show will perform best, and how much it is worth to them.
Demand data is useful to executives at talent agencies too. By understanding what elements of a show's existing content audiences like the most, agencies can identify the best talent and partners to expand that show's appeal. In the case of "Kindaichi Shounen No Jikenbo Returns", information on its affinity analysis tells us the other shows that fans of the series are also interested in, such as "The Last Of Us" and "Ted Lasso". Understanding these insights is useful when looking to engage with talent who may appeal most to the show's target audience.
Finally, executives at OTT platforms can use demand data to inform content valuation and make informed decisions about programming and content acquisition. Parrot Analytics' content valuation system, powered by global content demand and supply, can help executives determine how much to spend on specific titles, and how much of a series' value is being driven by demand for its stars. By using the demand data available for "Kindaichi Shounen No Jikenbo Returns" in Germany, for example, executives at OTT platforms can make informed decisions on the show's worth and the value it presents for particular markets.
Kindaichi Shounen No Jikenbo Returns's travelability to Germany in the last 30 days is 94%, which means that the audience demand for Kindaichi Shounen No Jikenbo Returns is 94% of the demand in its country of origin, Japan. Click through to another market to discover how well Kindaichi Shounen No Jikenbo Returns travels internationally.
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Our TV audience measurement dataset is truly global. Discover how popular Nippon TV‘s Kindaichi Shounen No Jikenbo Returns is in any of the following selected markets. Need data for other markets? Find out more about DEMAND360LITE.
Parrot Analytics is the leading global content demand analytics company for the multi-platform business of television. With the world’s largest TV audience demand dataset, the company currently tracks more than 1.5B daily expressions of demand in 100 languages, not only in Germany, but also in 100+ other markets around the world to reveal the television content that consumers watch (viewership) and give their attention to the most.
Parrot Analytics' television demand data highlights the global TV content monetization opportunities for Nippon TV and thousands of TV studios, linear networks, broadcasters, pay TV providers and OTT / SVOD platforms.
Unlike TV ratings, our DemandRank TV rating system ensures that important demand signals are weighted more heavily than others: The more consumer effort required; the more importance is attached to each signal. Once all the signals are weighted and combined, the audience demand for Kindaichi Shounen No Jikenbo Returns, for example, can be assessed for a market e.g. Germany, which can then be benchmarked against genre averages (e.g. Japanese Animation), using our globally standardized Demand Expressions® metric.
This page has been regenerated on April 22, 2024, 2:01 p.m. PST using demand analytics from Parrot Analytics for Kindaichi Shounen No Jikenbo Returns in Germany. We provide our partners with valuable media industry expertise to help them drive better and more informed content distribution strategies. Contact us today to find out more.